In the stroke world the basic anchors are that F.A.S.T. and prevention are what is needed for stroke. Rather than starting the conversation from zero and going from there. My starting question would be; 'How do we save the most neurons and have the least disability?' I'd be willing to bet that the answer would be stopping the neuronal cascade of death. But I'm just a simple minded stroke survivor who knows absolutely nothing medical about stroke.
Another great Seth Godin post.
http://sethgodin.typepad.com/seths_blog/2016/02/anchoring-can-sink-you.html
Once in a while, start with zero, not with what might be the standard right now.
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