Your big idea by Seth Godin

 

Your big idea by Seth Godin 

 

It’s probably not completely original. (Actually I think it is. 100% stroke recovery for all.)

It’s probably not breathtaking in scope. (It certainly is. A BHAG(Big Hairy Assed Goal))

It’s probably not immediately popular. (It is amongst the 10 million yearly stroke survivors. Not so much among the stroke medical world because it means a lot of extremely hard work to get there.)

But… it’s definitely worth pursuing, consistently and persistently for years and years. (I've only been at this for 10+ years. Not stopping any time soon.)

If you care. If it’s generous and helpful and worth the journey.

All the big ideas that made a difference follow this pattern.