Looking At This Colour Makes You 31% Smarter

You don't want to look at this color prior to your cognitive testing. That might bias the results. 

Looking At This Colour Makes You 31% Smarter

The colours that can make you smarter and more creative.

Seeing red makes people 31% better at detail-oriented tasks like recalling memories or proofreading, research finds.

The colour blue, though, makes people more creative — doubling the number of creative ideas they produce.

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Professor Juliet Zhu, study co-author, said:

“Previous research linked blue and red to enhanced cognitive performance, but disagreed on which provides the greatest boost.

It really depends on the nature of the task.”

The research involved over 600 people doing six different tasks, some involving detail, others creativity.

The tasks were done on computers which displayed either a red or blue background to the task.

People did better on the detail-oriented tasks when the background was red.

Professor Zhu explained that this was because of the unconscious signals the colour sends:

“Thanks to stop signs, emergency vehicles and teachers’ red pens, we associate red with danger, mistakes and caution.

The avoidance motivation, or heightened state, that red activates makes us vigilant and thus helps us perform tasks where careful attention is required to produce a right or wrong answer.”

Blue encouraged people to be more creative.

With a blue background, people produced twice as many creative ideas.

Dr Ravi Mehta, the study’s first author, said it was because it made people feel calm:

“Through associations with the sky, the ocean and water, most people associate blue with openness, peace and tranquility.

The benign cues make people feel safe about being creative and exploratory.

Not surprisingly it is people’s favourite colour.”

The studies were aimed at seeing how colours could be used in marketing to sell more products.

Red helped sell a toothpaste, the researchers found, when negative aspects, like cavity prevention, were emphasised.

For more positive, aspirational messages, like tooth whitening, the colour blue helped sell the toothpaste.

5 Scientific Reasons A Beach Vacation Is Necessary For Your Health

Is your doctor any good at all? Has s/he prescribed these items for your happiness/wellbeing?

Do you prefer your doctor incompetence NOT KNOWING? OR NOT DOING?

5 Scientific Reasons A Beach Vacation Is Necessary For Your Health

If you needed an excuse to take time off and go to the beach, you now have one: Scientific research has demonstrated that it’s not just enjoyable but actually good for you.
Wallace Nichols, who goes by the nickname “J”, is a marine biologist who has made in depth studies of “wild water” and how it positively affects humans. Here are 5 reasons why you should go to the beach – from his book “Blue Mind: The Surprising Science That Shows How Being Near, In, On, Or Under Water Can Make You Happier, Healthier, More Connected, An Better At What You Do” in 2014. ^[1]
1. Seeing Nature Has A Stimulating Effect On Neurons
In “Blue Mind”, J cites several studies on the effects of nature sceneries on the human brain. One study was published in 2010, which revealed that pictures of nature scenes were able to activate the neurons in the brain, promoting better processing of signals through the nervous system. ^[2] These results are mirrored in another study (published in 1995) J cites in his book, where students whose dormitories faced nature scenes had longer attention spans and better concentration. ^[3]
2. Being In Or Near Water Increases Happiness
A more recent publication in 2013 by MacKerron and Mourato specifically cites marine and coastal margins as the “happiest locations” among respondents, over 6 points higher than happiness felt in urban environments (out of a 0 to 100 scale). The study revealed that greater happiness was associated with higher temperature and sunshine – factors found in coastal areas with an abundance of water present. ^[4]
3. All Humans Lived “Underwater” While In The Womb And A Part Of Us Remembers This Fondly
When babies are carried by their mothers, they are protected by a sac (the amniotic membrane) which is filled with water. The experience of spending nine months swimming or floating in amniotic fluid can be a contributing factor to our predilection with water and it’s thought that memories from the prenatal time can persist into life. ^[5][6]

4. Nature Reduces Stress
A 2014 study by Rita Berto focused on the Stress Recovery Theory and Attention Restorative Theory and revealed that exposure to natural environments (called “restorative environments”) was able to significantly reduce negative mood states and the negative effects of stress. In some ways exposure to natural elements like water is able to prevent the physical (negative) effects of stress by acting as a buffer, when people seek nature in times of stress. ^[7]
5. Blue Is The World’s Most Popular Color And Makes People Feel Good
While the term “everybody” is a little too general, a 2003 study revealed that blue was favorite color of the majority of both male and female respondents. The majority of respondents associated the color blue with trust, security, and dependability – a major factor that could also explain the positive effects of simply seeing bodies of water and the coastline. ^[8]
- See more at: http://www.healthinfocus.net/blog/5-scientific-reasons-a-beach-vacation-is-necessary-for-your-health/?c=d#sthash.T6jRTWzG.dpuf

 If you needed an excuse to take time off and go to the beach, you now have one: Scientific research has demonstrated that it’s not just enjoyable but actually good for you.

Wallace Nichols, who goes by the nickname “J”, is a marine biologist who has made in depth studies of “wild water” and how it positively affects humans. Here are 5 reasons why you should go to the beach – from his book “Blue Mind: The Surprising Science That Shows How Being Near, In, On, Or Under Water Can Make You Happier, Healthier, More Connected, An Better At What You Do” in 2014. [1]

1. Seeing Nature Has A Stimulating Effect On Neurons
In “Blue Mind”, J cites several studies on the effects of nature sceneries on the human brain. One study was published in 2010, which revealed that pictures of nature scenes were able to activate the neurons in the brain, promoting better processing of signals through the nervous system. [2] These results are mirrored in another study (published in 1995) J cites in his book, where students whose dormitories faced nature scenes had longer attention spans and better concentration. [3]

2. Being In Or Near Water Increases Happiness
A more recent publication in 2013 by MacKerron and Mourato specifically cites marine and coastal margins as the “happiest locations” among respondents, over 6 points higher than happiness felt in urban environments (out of a 0 to 100 scale). The study revealed that greater happiness was associated with higher temperature and sunshine – factors found in coastal areas with an abundance of water present. [4]

3. All Humans Lived “Underwater” While In The Womb And A Part Of Us Remembers This Fondly
When babies are carried by their mothers, they are protected by a sac (the amniotic membrane) which is filled with water. The experience of spending nine months swimming or floating in amniotic fluid can be a contributing factor to our predilection with water and it’s thought that memories from the prenatal time can persist into life. [5][6]


4. Nature Reduces Stress
A 2014 study by Rita Berto focused on the Stress Recovery Theory and Attention Restorative Theory and revealed that exposure to natural environments (called “restorative environments”) was able to significantly reduce negative mood states and the negative effects of stress. In some ways exposure to natural elements like water is able to prevent the physical (negative) effects of stress by acting as a buffer, when people seek nature in times of stress. [7]

5. Blue Is The World’s Most Popular Color And Makes People Feel Good
While the term “everybody” is a little too general, a 2003 study revealed that blue was favorite color of the majority of both male and female respondents. The majority of respondents associated the color blue with trust, security, and dependability – a major factor that could also explain the positive effects of simply seeing bodies of water and the coastline. [8]

References at link.

If you needed an excuse to take time off and go to the beach, you now have one: Scientific research has demonstrated that it’s not just enjoyable but actually good for you.
Wallace Nichols, who goes by the nickname “J”, is a marine biologist who has made in depth studies of “wild water” and how it positively affects humans. Here are 5 reasons why you should go to the beach – from his book “Blue Mind: The Surprising Science That Shows How Being Near, In, On, Or Under Water Can Make You Happier, Healthier, More Connected, An Better At What You Do” in 2014. ^[1]
1. Seeing Nature Has A Stimulating Effect On Neurons
In “Blue Mind”, J cites several studies on the effects of nature sceneries on the human brain. One study was published in 2010, which revealed that pictures of nature scenes were able to activate the neurons in the brain, promoting better processing of signals through the nervous system. ^[2] These results are mirrored in another study (published in 1995) J cites in his book, where students whose dormitories faced nature scenes had longer attention spans and better concentration. ^[3]
2. Being In Or Near Water Increases Happiness
A more recent publication in 2013 by MacKerron and Mourato specifically cites marine and coastal margins as the “happiest locations” among respondents, over 6 points higher than happiness felt in urban environments (out of a 0 to 100 scale). The study revealed that greater happiness was associated with higher temperature and sunshine – factors found in coastal areas with an abundance of water present. ^[4]
3. All Humans Lived “Underwater” While In The Womb And A Part Of Us Remembers This Fondly
When babies are carried by their mothers, they are protected by a sac (the amniotic membrane) which is filled with water. The experience of spending nine months swimming or floating in amniotic fluid can be a contributing factor to our predilection with water and it’s thought that memories from the prenatal time can persist into life. ^[5][6]

4. Nature Reduces Stress
A 2014 study by Rita Berto focused on the Stress Recovery Theory and Attention Restorative Theory and revealed that exposure to natural environments (called “restorative environments”) was able to significantly reduce negative mood states and the negative effects of stress. In some ways exposure to natural elements like water is able to prevent the physical (negative) effects of stress by acting as a buffer, when people seek nature in times of stress. ^[7]
5. Blue Is The World’s Most Popular Color And Makes People Feel Good
While the term “everybody” is a little too general, a 2003 study revealed that blue was favorite color of the majority of both male and female respondents. The majority of respondents associated the color blue with trust, security, and dependability – a major factor that could also explain the positive effects of simply seeing bodies of water and the coastline. ^[8]
- See more at: http://www.healthinfocus.net/blog/5-scientific-reasons-a-beach-vacation-is-necessary-for-your-health/?c=d#sthash.T6jRTWzG.dpuf